PR and News Media Outreach

“How can I attract English and Spanish media attention to my organization?”

You can start by choosing an agency that knows and understands the English and Spanish media — online and offline — and delivers targeted public relations strategies that get bottom-line results.

The Challenge

Getting media attention in today’s environment is more challenging than ever. Journalists are bombarded with emails and phone calls 24/7, most of which go unanswered.

Many clients who come to us have been frustrated with the time and energy it takes to craft and send message after message to media contacts — only to wind up in the same “black hole” as thousands of others.

The Solution

Understanding your business, carefully crafting your message, and cutting through the clutter to make those news media contacts sit up and take notice … well, that’s our specialty.

Let Imagina Communications create and implement a compelling PR and news media outreach strategy that gets your brand or organization noticed and makes a significant impact on your target audience. From developing the campaign to writing the very first press release in English and Spanish to following up with contacts, we take care of everything.

All you need to do is show up for the interviews.

Of course, in recent years the news media has expanded far beyond print, TV, and radio — and our strategies have evolved right along with it. Let us show you how reaching out to bloggers, podcasters, webcasters, social media personalities and other online influencers can take your PR campaigns to a whole new level.

Been There, Nailed That

For more than a decade, Imagina Communications has helped organizations of all sizes to stop being “best kept secrets” and start getting real media attention — even in today’s noisy, crowded marketplace. And while we’ve served some of the most prominent Hispanic businesses and organizations in Houston and Texas, we’ve delivered equally impressive results for clients in the mainstream sector.

Our clients come back to us again and again not only for our media contacts, but for the proven expertise that goes into everything we do, including:

  • Press release writing
  • Public relations campaigns
  • Media outreach strategies
  • Prep for interviews
  • Event promotion